Rolls Royce”Double R” sign
Charles Rolls (Charles Stewartrolls Rolles) and Henry Royce (Henry Royce) The first handshake dating back more than 100 years, according to the agreement the two signed in 1904,
Mr. Royce is responsible for the repairer, and is responsible for Mr. Rolles Selling cars. Two years after the two companies formally merged, determined to produce “the world’s best car.” Prior to this, the poor electrical engineer Les tried a variety of ways, he first converted from a used Decoville (Decauville) started, but the end result is disappointing.
With the help of several friends, he decided to make his own car. This car has many similarities with the French car: 1.8-liter two-cylinder engine, three-speed transmission , final drive gear torque. Mr. Rice ‘s efforts have attracted the attention of Mr. Rouse from London’ s upper class.
As the founder of the British Automobile Club and the agent of Panhard, he soon reached an agreement with Mr. Rice, the world ‘s most famous twin “R” sign was born.
“Celebrate the goddess” sign
The designer of the car is the British painter and sculptor Charles Sykes (Charles Sykes). British Conservative Mr John Montagu (John Montagu) was renowned figures. Montagu has the identity of the British aristocracy, the rich he has a love of the inherent artistic and romantic attachment.
Married Montague madly in love with his secretary Elena Thornton (Eleanor Thornton), after buying a Rolls-Royce 10 / HP, he requested for his Charles Rolls Car produced a clear sign, the production costs borne by their own. Montagu found Charles Sikes want to be the image of his lover Thornton designed into the logo.
Montagu will own castle in the 120 house two transformation into a sculpture studio, beautiful Thornton in here to put a variety of positions for Charles Sikes observation sculpture. Montagu required the use of a solid piece of sterling silver for each sculpture.
After weeks of work, six small sculptures were made. However, these statues still can not let Montague satisfied with what he needs is to fully show the lover’s unique, detached beauty. At that time the Paris choreographer, dancer Luo Yi Fu Le is a revolution in the dance world, Montagu came to Paris with Thornton to watch her performance in the Opera House.
Light, a series of perfect dance show is exactly what Montagu want the image of the heart: a woman wearing tight-fitting gauze, looming appearance in the subtle appearance of the package is even more beautiful long yarn.
After several modifications, and finally celebrate the goddess of the image finally shape: bend the legs, head toward the front of the stretch – seems to stare at the front of the road, the gauze dress with the wind and float tightly wrapped graceful body. In 1911, it officially became the Rolls Royce car standard.
Montagu’s relationship with Thornton began in 1902, Montague’s wife Cecil has been tolerant to this extra-marital attitude, she even treats Thornton as a friend. However, this extra-marital affairs ended in tragedy. During World War I, Montagu was sent to India to investigate the motorization force.
He and Thornton on December 13, 1915 boarded the ship was later hit by the German torpedo, Montagu survived, but unfortunately with the steamboat Thornton was buried in the sea.
This story is not as perfect as it has been circulated, but it is precisely this story of Montague showing the pure, fervent, and accommodating love of human nature that is the symbol of the celebration of the goddess.
Each Rolls-Royce mascot on the front: the wings of the goddess of joy, her production and manufacturing process, is the pursuit of perfect Rolls-Royce a perfect example.
Rolls-Royce designer Charles Sykes to describe his design concept: “graceful goddess to board the first Rolls-Royce car for the pleasure of the spring, along the breeze Qingfen, swaying.” This concept and the shape of the goddess Rolls-Royce is the pursuit of excellence embodied in the spirit.
The statue of the production process is also extremely complex. It uses the traditional wax mold process, do the goddess also go through rigorous testing.
Split the company
Rolls-Royce 1907 launch of the “Gintama” car, soon known as “the world’s best car.” Many people know that Rolls-Royce cars, but do not know Rolls-Royce (Rolls-Royce) is the world’s best engine maker. The famous Boeing airliner is the Rolls-Royce engine.
Rolls-Royce is one of the main business after World War II production of aircraft engines. Debt losses in the 1970s led to bankruptcy. After the British government intervention will be divided into two Rolls-Royce, divided into two companies in the automotive and aviation engines.
Rolls-Royce brand is still used by the two companies in the two products.Rolls-Royce Aero Engine Company has regained its vitality, once again among the world’s three major aviation engine manufacturers.
The Rolls-Royce Motor Company has little to do. March 30, 1998, the British Vickers G program. Sure enough, Vicks Group, the two major shareholders of the Rolls-Royce to sell to BMW, said dissatisfaction.
As a result, Vickers Group, BMW hopes that the offer will be increased, but was rejected, and said 1 billion mark is the highest offer. July 3, Vickers Group decided to 1.44 billion marks to Rolls-Royce sold to Volkswagen.
July 28, Volkswagen spent huge sums of money to buy Rolls-Royce less than a month, they announced it will give BMW. BMW recently withdrew its decision to terminate the Rolls-Royce engine and other accessories, and agreed to Rolls-Royce production until December 31, 2002.
Rolls-Royce Motor Company annual production of only a few thousand, even the world’s largest car company, a fraction of output is not enough. But from another perspective, but rare. Rolls-Royce cars have become a symbol of status and status, because the company wants to review the identity of the car buyers and background conditions.
There have been such provisions: only aristocratic identity can become its owner. The company’s founders, Charlie Louth and Henry Rice, have different origins, hobbies and personalities, but their dedication and longing to the car industry make them an excellent partner.
Once, Rolls-Royce is almost the same as the power of the British Empire, distinguished and prosperous. Experienced a hundred years vicissitudes of life, has gradually lost the former light.
However, in March, Rolls-Royce issued a high probability of mass production 100ex concept car in May and launched a limited production of 35 phantom commemorative edition to celebrate the company’s centenary. Emperor of the distinguished, elegant, introverted domineering – everything is still continuing.
The original Rolls-Royce and its competitors compared with two characteristics: the manufacturing process is simple, very low noise when driving, these two advantages will soon become the classic Rolls-Royce.
The first truly legendary “SilverGhost” was born in 1906, its first appearance at the Paris Motor Show, the golden bell-shaped radiator is very compelling, until today, this shape is still the Rolls-Royce Irreplaceable design elements.In addition to its unique appearance, the Silver Ghost also has a leading-edge technology: forced lubrication; 7-liter six-cylinder engine output of up to 48 horsepower; maximum speed of 110 km / h, which is definitely a world record. But at the time of the Rolls-Royce factory production chassis, most of the vehicle by London’s Barker (Barker) for its elegant body assembly.
Mr. Rice engine design and manufacture of a uniform power output and outstanding durability of the two prominent advantages. In 1907 by the London Automobile Club’s judges chaired, conducted a spectacular test, a Rolls-Royce uninterrupted driving 24000 km, the entire process of vehicle maintenance costs only 3 pounds. Four years later a “silver ghost” has created another record: from London to Edinburgh and from the fourth gear, 100 km average fuel consumption of only 11.6 liters.
It is this simple design philosophy to Rolls-Royce products to achieve these remarkable results, but on the other hand the company and therefore any technical innovation are skeptical wait and see attitude, worried that the immature new technology will affect Its product reliability.
For example, it was not until 1919 that the Rolls-Royce sedan was fitted with a starter motor, and that its competitors had already adopted the technology five years earlier. Moreover, the company did not begin using carrier-style bodies until 1965. This cautious attitude shows that Rolls-Royce is more trust in the classic automotive technology, at least in the shape design is always insisted on this approach.
In other ways, Rolls-Royce is ahead of the times: for example, the company’s business executives Claude Johnson (Claude Johnson) has long been aware of, in order to ensure that the company’s products in the market leading position, only Rely on the excellent quality of the product itself is not enough, we must provide continuous after-sales service to customers in order to further develop their brand loyalty.
As early as 1908 the company decided by the company’s mechanics on a regular basis for customers to check the status of vehicles, but also established a training of professional drivers of the school. This business model outside the United Kingdom has achieved unprecedented success, 5 years after the Paris, Berlin and Madrid have emerged to provide professional service repair shop.
Rolls-Royce famous angel like – “Goddess of Mercy (Spirit of Ecstasy)” is born in this period. France’s Beaulieu region of the aristocratic Montagu II proposed designers Charles Sykes (Charles Sykes) with his secretary Eleanor Thornton (Eleanor Thompson) Miss model for the creation of this Logo.
Mr. Rouse died in a crash in 1910, and his partner lived in southern France for health reasons, but he continued to lead the Rolls-Royce design work. Most
Art of making cars
Rolls Royce noble quality comes from its superb quality. Its founder Henry Royce once said: “the price of the car will be forgotten, and the quality of the car has long endure.”
Rolls-Royce’s success is due to it has been adhering to the British tradition of repairer art: refined, long-lasting, large and small exhaustive. Even more incredible is that since 1904 to the present, more than 60% of the Rolls-Royce is still good performance.
Rolls-Royce is the most unusual is that it makes extensive use of manual labor, labor costs in the United Kingdom quite high, which will inevitably lead to high production costs, which is the reason for the amazing price Rolls-Royce one.
Until today, Rolls-Royce is still handmade. Even more amazing is that Rolls-Royce front radiator grille entirely by skilled workers by hand and eyes to complete, without any measurement tool. An air intake grille requires a worker to produce it all day, and then it takes five hours to process it.
According to statistics, the production of a steering wheel to 15 hours, the assembly of a body needs 31 hours to install an engine to 6 days. Because of this, it can only move 6 inches per minute on the assembly line. The production of a four-door to two and a half months, each car must go through 5000 miles of testing, so the general order Rolls-Royce customers need to patiently wait for more than six months.
Rolls-Royce super-luxury cars like this, it seems hard to beat in the market, the same grade car is too small, this being, also from Britain Bentley (Bentley) can be considered a.But the irony is that the early 20th century, 30 years, due to financial crisis and the brink of collapse of the Bentley Rolls Royce to become a brand. Even in a period of time, “Rolls-Royce” and “Bentley” two car name is actually the same car, from the racing Bentley has gradually become a Rolls Royce-style luxury sedan. Until 1946, they were formally divided into two brands.
“If Henry Royce and Mr. Charles Rolls Mr. had lived to see this test will definitely shocked. This is not just because people will be bored to actually test their perfect Rolls-Royce on the track, because the test is more people from the Americas , there is no blue blood. “” quattroruote “magazine in July 1975 reported emerson fittipaldi wrote the test drive when a silver shadow.
Fittipaldi 1972 and 1974 Formula One Grand Prix of the championship, he said at the time: “I drive a lot of the Department of luxury cars , many of them more modern design concept models, but after all, is the Rolls-Royce Rolls-Royce , Hold it in the steering wheel heart will be filled with unspeakable excitement.
“In the track test Rolls-Royce is also unusual, many people are very shocked. The world champion doubled the car’s performance on the road and on the track: “It’s an extremely comfortable and safe car with a neutral overall performance at low speed and a slight understeer at high speed,
“The Brazilian world champion also pointed out some of the other shortcomings of the car:” Of course, this part of the car to buy this part of the car is very good, The car people are not the speed of its performance, but on the highway I still found it in this area is also quite good performance, top speed can reach 180 km, the most suitable cruising speed is 160 km / h (of course, under conditions permitting).
Acceleration from rest 1 kilometer approximately 32 seconds, with a latest 2Sheng displacement of the car almost. with excellent torque and automatic transmission, it’s the middle of the acceleration performance is also good.
In addition to manufacturing cars, Rolls-Royce is also involved in the field of aircraft engine manufacturing, and made in this regard a lot of technological innovation. Rolls-Royce in 1928 to produce a Japanese-type aircraft engines, as the epoch-making products.
A year later, Rolls-Royce won the Schneider Cup Grand Prix with three consecutive Super Mariners. 1933 50-year-old racing driver malcolmcampbell, driving a v12 turbocharged engine with the “Bluebird” Rolls-Royce, the ground speed of more than 300 miles the first person.
After the outbreak of the Second World War, Japanese-type aircraft engine improved merlin equipment in spitfire, hurricane, lancaster, mustang and other fighters, they are in air combat have made outstanding record. Now, Rolls-Royce Aero-engine sector, including the US General Electric , one of three Aero-engine suppliers and companies, including Pratt & Whitney, mainly for the full range of Airbus to provide aircraft and engines “Harrier” fighter.
World War to the 1950s, the conservative British Rolls-Royce continues to make to maintain the classic style, phantom also will become a sign of nobility; and in the car silver cloud, Rolls-Royce began to try a limited reform, such as The body is made entirely of stamping steel. At this time, completely separate from the chassis body is still so as mulliner and james young
Rolls-Royce is strong and sensual of the representative. Leather interior exudes the smell of leather, feels like wool carpet, windows hardwood handrail next to look like carved out, art-deco mirrors with a fantastic feeling.
Rolls-Royce’s craft can also meet the needs of individual customers in a wider range.Every Rolls-Royce needs careful selection of color, texture, laminates and equipment, because Rolls-Royce is almost impossible to produce two exactly the same car.
Rolls-Royce customized solutions, plus the ability to create personalized interior decoration (such as a bar or ladies dressing room) craftsmen to personalize this theme to play a more thoroughly. Although there are only 18 exterior colors that can form 68 basic color combinations, the Rolls Royce customization scheme actually provides more color choices.
Rolls-Royce is the core of a special power drive systems, designed specifically for the Rolls-Royce of a naturally aspirated 60-degree v12 engine , matched zf 6-speedautomatic transmission .
Rolls Royce torque output curve is almost always flat. At speeds of 1,000 revolutions per minute, there has been a noticeable 500 Nm, which is already 75% of its peak torque (the engine reaches its peak of 720 Newtons at a speed of 3,500 revolutions per minute – Meter). Driving a large 2.5-ton body from the static state to accelerate to 100 km per hour only 5.9 seconds, the maximum speed of 240 km / h.
The entire engine in Munich technical experts hand-made, at very low speed can output strong power, and very quiet and smooth, called the industry classic.
A huge torque reserve means that the driver every step on the throttle, the car will not hesitate to smooth speed once. The engine output rated maximum power is 453 hp (338 kW, 453 hp, sae) at 5,350 rev / min. Other technical features of this advanced engine also includes variable valve timing and variable valve lift sophisticated technology.
The latter is a highly efficient system, with the intake valve to adjust the amount of air into the cylinder, so as to overcome the inherent shortcomings of the butterfly valve. Throttle butterfly valve from the beginning is an integral part of the internal combustion engine. Resulting in low and uniform run-time fuel consumption , and instant throttle response are improved; no matter how high engine speed operation, the output power can be smoothly.
Phantom uses BMW’s specially developed V12, 6.75 liter naturally aspirated engine.Implanted to the phantom after the exhaust lift to 6749mL using the in-cylinder direct injection system, 5350r / min when the maximum power reached 338kW, and the most powerful is when the speed at 160km / h, the engine output of only 25% at 1000r / mintorque has reached 540Nm, 60% similar maximum torque.
Phantom has a very unique display mode: the meter and not designed tachometer, is replaced by a kinetic display , digital table represents the percentage of engine power output. Use the ZF six-speed automatic transmission , the engine control huge amounts of energy very docile and obedient. The control of the transmission using a similar BMW column control lever. Light pull lever into the D file, this “palace” is very easy to move up.
Oversize steering wheel grip in the hands of road sense is not strong, but very smoothly. As the body of the huge and expensive price concerns exist, and not very “enjoy” to control. But even so monstrous, Mirage on the line of the point is still very accurate. A little attention to its lack of steering problems, follow the “slow in and out of the” corner of the principle of the number of Mirage can still bring some driving pleasure.
Phantom used suspension system, the design of the first double wishbone cross arm and a lower arm over the control rod to form a complex suspension system, then the use of multi-link design, and a fixed control arm , To control the stability of the vehicle, the more anti-pitch and auxiliary steering function.
Before and after the use of air springs, can carry out the body’s automatic balance, through the sensor can be on the driving mode and road conditions for 100 monitoring, the vehicle to achieve the best comfort and stability.
The Michelin designed for Phantom PAX tires, 31-inch size is a bit surprising, model 265 × 790R540 is also very rare, at least in the country is the first time to see. The tire in the event of a gas leak, but also 80km / h speed 160km, enough to reach the next maintenance site, which may also be illusion is not equipped with tires reasons.
Phantom uses an aluminum alloy ducted frame. Up to 6m body, chassis weight is only 550kg, is a staggering figure. And this frame from the BMW’s technology center. But do not worry about the strength of the frame, to achieve the torsional stiffness index 40500Nm / °, and almost ordinary steel body car twice. Before and after the brake disc only 4mm (before 374mm / after 370mm) before the use of dual-piston caliper brake caliper after the single-piston c
Rolls – Royce Phantom Olympic Commemorative Edition
To commemorate the 2012 London Olympic Games success, Rolls-Royce Phantom also launched a special commemorative edition models, the car only three worldwide.Official has not yet announced, this Mirage London Olympic Games commemorative edition models of the price.
The special edition is based on the Phantom II soft-top convertible and incorporates some of the most memorable designs, such as the “Goddess of Mercy” in the front logo and the center of the steering wheel inlaid with the Olympic Games Traditional laurel crown and torch pattern.
In addition, the center of the wheel hub is always vertical, the London 2012 Olympic Games, and each car is equipped with a unique design of the welcome pedal to highlight the “global only three” rare quality.
Rolls-Royce Convertible HypeRIOn A 1930s luxury car-style car, commissioned by Rolls-Royce Pininfarina manufacturing, which for this Italian company is a major challenge.
Rolls-Royce PhantomDropheadCoupe became the convertible HypeRIOn R & D base, the rear seat was removed, more space, so that driving position can be moved back 400 mm. In order to be more accurate demonstration of the Second World Warbefore the car’s style, Pininfarina extend the roof, and cut short the tail of the car while retaining a series of beautiful soft streamlined design.
Classic Rolls-Royce grille will naturally be retained, but after a certain degree of tilt tilt to get better aerodynamic performance, but also with a group of recessed xenon headlamps with LED light source technology.
Most of the body is made of carbon fiber, but the door is made by hand and the luxury of luxury yacht style, material is solid wood. Drophead Coupe most of the interior style to retain, Jaeger-Le Coultre also specifically designed for the Hyperion 1945 watch an old-fashioned in the dashboard, you can also take down to wear in the hand.
The oldest Rolls-Royce
October 17, 2007, the world’s oldest Rolls-Royce car will be auctioned in December at the auction house, this car can be traced back to 1904, has been 103 years of history. It has two seats, the engine power is 10 horsepower. So far only three owners have had this classic car.
Its first exhibition is in fact the 1904 Paris Salon on 1905 earlier than in the UK public debut in the London Olympic Motor Show. As early as the 1950s the car was the owner of its collection as a collection. The car’s auction price is expected to exceed $ 2 million.
Rolls Royce Gold Special Edition
Gold ornaments decorate the appearance of the body, including grilles, rims, edge lighting, badges, and even steel shell, even the interior part to be outdone, the same with a variety of golden details embellishment. Passengers sitting in the car will feel around the glittering, I believe there is nothing more than gold decorated Rolls-Royce Mirage cool things.
Rolls Royce FAB1 Pink Special Edition
Rolls-Royce (Rolls-Royce) in response to the International Day of Breast Cancer Day activities, with the Ghost long axis version based on to create this is called the FAB1 Edition of special vehicles, plans to rent this car in the year raise one million pounds of funds, as the prevention and treatment of breast cancer, public-use.
Bribery in China
December 6, 2012, the second largest aerospace engine manufacturer Rolls-Royce said in a statement, the company may result in Indonesia , China’s “wrongful acts” was the British government prosecuted. The company said the information has been sent to the British “Anti-Fraud Office”, will cooperate fully with the agency investigation.
In early 2012, Rolls-Royce was asked by the UK Anti-Fraud Office to investigate its “wrongdoing” in the Indonesian and Chinese markets. Rolls-Royce independent agency survey to determine the basic facts, bribery also involves other overseas markets. “The forecast is still too early, but it could include prosecutions against companies and others,” the company’s CEO said today. “Rolls-Royce has a bright future and does not allow any improper economic activity.”
Reuters said the aerospace companies in overseas bribery is not new, the British cosmic system in 2010 due to bribery in the Middle East and European countries were fined $ 450 million. The report quoted analysts as saying that considering the European arms export embargo on China, the investigation of Rolls-Royce China operations may only involve civil aviation and energy.
Rolls-Royce with the recent media reports of “suspected bribery investigation in China was” an official statement regarding the release, the following statement:
Recently, media reports about the ” Rolls-Royce Plc was suspected bribery investigation in China” issue, Rolls-Royce Motor Cars (Rolls-Royce Motor CarsLimited) would like to clarify:
Rolls-Royce Plc, the Chinese name for Rolls-Royce, Inc., is involved in the manufacture and manufacture of aircraft engines in the areas mentioned and cited in the above-men
Rolls-Royce will launch its first hybrid car. The CEO said that this would be the focus of the company in the next two years, and claimed that this is not out of customer needs, but the automobile emissions-related laws strict rules. Although he did not disclose too much information, but indeed there are many countries and regions to strengthen the control of vehicle emissions.
This is not the first Rolls-Royce attempt to break away from gasoline dependence: before it has launched a pure electric car, that is, 102EX, but the market reaction is not optimistic, charging time and mileage are subject to a lot of criticism.
The introduction of hybrid electric vehicles will learn from BMW’s plug-in hybrid system-related technologies, such as electronic systems and electrical components.